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COLDWELL BANKER
REAL ESTATE PROFESSIONALS

My day-to-day was always an adventure. Even though I had my"must do" list every week, I could also count on special projects and new agents to join the company. I wore many hats in my position--from administrative duties to the "go-to" creative person in the office. Below you will find a more in-depth look into projects, I created across print, digital, and video for Coldwell Banker Real Estate Professionals

 

NORTH STAR CAMPAIGN

Coldwell Banker, LLC. Rebrand

Coldwell Banker Real Estate Professionals is a real estate office located in Iowa City, IA, with over 40 full-time agents who help guide people home. When Coldwell Banker, LLC updated its logo I created the artwork for Social Media, Print, and Agent Marketing Materials.

"This star represents an element that exemplifies the Coldwell Banker brand."

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BLUE MATTER BLOG

Coldwell Banker BLUE MATTER blog

Coldwell Banker, LLC has a great blog that has hundreds of home-related articles called Blue Matter...


About:

"Consider us friendly neighbors who share handy homeowner tips, stories about our own homes, and general insight into the real estate experience."

When I incorporated a 52-week creative content calendar I used blog posts on Sundays that corresponded with weekly topics.

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Power to Transform Home.jpg
Summer Playlist.jpg
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Mindful Move.jpg
6 Ways Summer Ready.jpg
Home Decor Valentine's Day.jpg
Get Rid of Winter.jpg
Green Energy.jpg
House Hunting.jpg
Pantone Colors of the Year.jpg
Beginners Guide to Home Insurance.jpg
April Honey Do List.jpg
6 Summer Fun Entertaining Tips.jpg
4 Tips Pet Friendly.jpg
5 Homeowner Mistakes.jpg
4 Ways Revamp Garage.jpg
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SOCIAL MEDIA CAMPAIGNS

Here's to All the Things

That Make a House A Home

I was once told you don't sell a mattress. You sell a good night's sleep.


What started as a weekly newspaper ad, turned into a weekly social media post, and is now a video.  CBREP has really allowed me to find new and innovative ways to attract new clients and assist agents with engagement. 

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Ready Set Sell!

This social media campaign has everything a potential new or seasoned seller can expect when purchasing a home.

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Ready-Set-Sell-Focus-Kitchen.jpg
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Ready-Set-Sell-Bathroom.jpg
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Homebuying Basics

This social media campaign has everything a potential new or seasoned buyer can expect when purchasing a home.

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Homebuying-Basics-Decide-Mortgage.jpg
Homebuying-Basics-Fine-Tune-Your-Budget.
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Homebuying-Basics-Make-An-Offer.jpg
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CBREP REALTORs  know real estate.


This is a social media campaign that rotated through CBREP's entire agent roster and linked to each agent's cbrep.com profile.

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Agent-Spotlight-Adams-Tracy.jpg
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Agent-Spotlight-Fobian-Kathy.jpg
Agent-Spotlight-Hall-John.jpg
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Agent-Spotlight-Holtkamp-Monique.jpg
Agent-Spotlight-Hodges-Angela.jpg
Agent-Spotlight-Immerfall-Josh.jpg
Agent-Spotlight-Kamps-Mark.jpg
Agent-Spotlight-Kennedy-Barb.jpg
Agent-Spotlight-Knoop-Kathy.jpg
Agent-Spotlight-Lehman-Chris.jpg
Agent-Spotlight-Lehman-Tim.jpg
Agent-Spotlight-Mattingly-David.jpg
Agent-Spotlight-May-Heather.jpg
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Agent-Spotlight-Mohr-Julie.jpg
Agent-Spotlight-Noser-Jennifer.jpg
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Agent-Spotlight-Petitgout-Craig.jpg
Agent-Spotlight-Runicman-Michelle.jpg
Agent-Spotlight-Schroeder-Stacy.jpg
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America's Weirdest Food Holidays

The phrase "Food is Love" is well known at CBREP, there is always food in the kitchen or someone is willing to share a snack. Some very interesting conversations happened when we found out there was an America's Weird Food Holidays list. We had to include it as a monthly social media campaign designed for engagement and most of all laughs. Which month is your favorite? 

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Home Monthly MAINTENENCE

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Top Ten Reasons to List with CBREP

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Reason 5-Global Presence.jpg
Reason 3-Education.jpg
Reason 2-Ethical.jpg
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This or That: Dream House Edition

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Iowa City Press-Citizen Best of the Area

Where Iowa City Press-Citizen readers, vote on the best of the best in the Johnson County area. CBREP has been voted One of the BEST for many years.

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Coldwell Banker, LLC We're Here Campaign

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6- Heart of A Home -Facebook.jpg
6- Heart of A Home -Facebook.jpg
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5-Commited to You - Facebook.jpg
5-Commited to You - Facebook.jpg
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3- Together We Can Do Anything - Faceboo
3- Together We Can Do Anything - Faceboo
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1-We're in this Together - House - Faceb
1-We're in this Together - House - Faceb
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4- Together We Stand - Facebook.jpg
4- Together We Stand - Facebook.jpg
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2-We're in this Together - Kitchen - Fac
2-We're in this Together - Kitchen - Fac
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OPEN HOUSES

Includes: Newspaper, Social Media, and Adwerx

NEWSPAPER

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Facebook Photo Carousel

Using a Facebook Photo Carousel allowed each open house to be easily linked to each listing for people to obtain information. This has now been adapted to New Listings every week.

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PUBLICATION ADS

Parade of Homes

The Parade of Homes is a branded showcase of new and remodeled homes held in several regions throughout the United States. Alternatively known as the Tour of Homes in some locales, it is often presented by the local Home Builders Association or Building Industry Association. Wikipedia

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T-SHIRT DESIGNS

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FOOTBALL, BASKETBALL, SOFTBALL, & WRESTLING MAGNETS

All teams & school names are the trademarks of their respective owners who do not provide, sponsor, endorse or have any connection with this magnet.

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